Customer Lifetime Value (CLTV) is more than just a buzzword. It’s the difference between running a store that makes a few quick sales and running a thriving, long-term business on Shopify. By understanding and tracking CLTV, you can focus on keeping your customers around for years instead of just one or two purchases. In this article, we’ll look at how Shopify Analytics helps you see beyond simple sales data and transform that information into a blueprint for building customer loyalty. By the end, you’ll have a clear action plan for using your analytics to boost CLTV and create a more profitable, sustainable Shopify store.
Full Article: https://theconversionbible.com/testing-analytics-optimization/using-shopify-analytics-to-improve-customer-lifetime-value-cltv
Growth Suite on Shopify App Store: https://apps.shopify.com/growth-suite
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